Competition for learner dollars has never been stiffer. According to Community Brands’ research 77% of association professionals said that building out continuing education programs was a top priority for 2023, while 68% ranked increasing non-dues revenue as an important objective for this year.

When fully leveraged, a learning management system should empower your organization to not only attract and retain learners, but efficiently and effectively generate year-round non-dues revenue.

In this session industry expert Jessica Metzler, Directions of Operations from Freestone LMS reviews:

• Utilizing your data to personalize content promotion
• Delivering content via multiple mediums to meet varied learner preferences
• Offering creative promotions to members and non-members
• Highlighting sponsors within your learning courses and more!

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