Videos in "Speakers"
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A One-Two Punch: Innovative Member Benefits that Drive Revenue (Non Dues-a-Palooza Expert Series March 2022)
As associations, you always strive to provide valuable services as part of membership dues AND offer paid services that generate non-dues revenue. But what if you could... more
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Take Your Silent Auction to the Next Level – January 2022 Expert Series
Watch as Tony Rissley, Principal Owner, Expo Auctions and Wendy Kavanagh, President of GA Society of Association Executives and CAE present, "Take Your Silent Auction to... more
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How Associations Can Tap a New Source of Non-Dues Revenue in Corporations
What a great closeout of 2021 with a session from Bruce Rosenthal of the Partnership Professionals Network, and Lori Zoss Kraska from Growth Owl, LLC. To give you a... more
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Four Proven Ways to Diversity Revenue
Non-dues revenue is an important ingredient in any association’s financial health. For 20 years, YM Careers has been the most trusted career center platform provider for... more
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The Future of Association Revenue
In 2020, COVID accelerated the need for associations to engage digitally, creating a permanent shift in the importance of digital engagement to remain relevant with... more
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Maximize Your Data: Non-Dues Revenue on (Legal) Steroids
Associations used to talk about 'diversifying revenue' as a best practice, but COVID has made non-dues revenue into a very real necessity. Thad Lurie leads explorations... more
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Case Study Teaser with Dave Will
$45k Out of a Single Question Description: Context allows us to better understand an individual’s motivation so we can provide more relevant engagement. Transactional... more
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Deep Dive Session Teaser with Lori Zoss Kraska
From Linus to Lucy to Charlie Brown…Determining and Leveraging Your Personal Sales Style to Best Generate Non-Dues Revenue Dig deeper on the importance of getting to... more
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Deep Dive Session Teaser with Dr. Michael Tatonetti
Lions and Tigers and Sponsorship Models, Oh My! Where is your Yellow Brick Road? Clearly, everything has been interrupted, but it's time to follow your yellow brick... more
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CASE STUDY: Leadership Reboot with School Nutrition Association
Presenters Rhea M. Steele, CAE, Chief of Staff and Jen Lewi, CAE, School Nutrition Association The School Nutrition Association has about 40 staff and a budget of... more